Systems

It may come as a shock to most people, but when times are tough, falling back on old behaviors and activities that used to work like magic is probably the worst thing you could do.

For example, as the market tightens, I see a lot of brokers step up their cold-calling activities. They spend untold hours on the phone every week, making cold calls (one guy I met in a social event boasted that he spends 29 hours a week - minimum - making cold calls!)

That makes absolutely no sense!

Here’s why…
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Did you catch the bonus strategies (about how to read people just by their handshakes) we discussed during Succesure’s last webinar event, Jedi Mind Tricks for Commercial Real Estate Brokers?

If not, you can get the slide deck from the webinar event on the Brokerage Mastery Blog.

Have you ever wondered how some commercial real estate brokers seem to attract clients so effortlessly, as if by magic?

They may not have made a cold call in years or spent a dime on sending out flyers or advertising. Yet, somehow, they’re regularly featured in newspapers and magazines and get invited to speak at conferences.

Would you like to join them in getting all the business you can handle?

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Commercial real estate industry is starting to resemble a minefield. In this environment, losing momentum and focus can be deadly to most commercial real estate brokers.

I have written about maintaining your momentum in a previous post, so let me ask you this:

What do you think is the easiest way to keep a laser-like focus?

The answer will surprise you…
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How To Become A Real Estate Shark

In my last post on Donald Trump’s Recession Strategies, I mentioned that asking quality, empowering questions have led to his undeniable success.  So the questions that begs an answer is this:

What is the most powerful question you could ask to push your business to the next level? continue

Is it really possible to work less, make more money, and enjoy working more than ever?

It is — if you put your best foot forward in everything you do.

The secret to having your cake and eating it too is to pick the right cake!

Here’s what I mean…

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Now what?

The commercial real estate market has been declining steadily since the onset of the recession.  This is a trend that’s bound to continue for the rest of this year.

Assuming you decide to stay the course and not lose focus by taking on a second job (see Failing as a Commercial Real Estate Broker), what other viable options do you have?

What should you do now that the commercial real estate market is tanking?

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Build the right systems to maximize your income potential

True or False?  In tough markets, the most important factor in making sure you survive in commercial brokerage is having the right business skills (including market knowledge, networking ability, sales skills, etc.).

What do you think?

Is there anything more important than your business skills when it comes to surviving a tough market?

After all, if you’re good at what you do, then you should be able to survive any market… right?

Wrong!

In tough markets, all bets are off!

What used to work in good times doesn’t necessarily work any more…

In tough markets, the name of the game is SPEED!

Here’s what I mean…

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You can become a rainmaker!

Which kind of success have you been experiencing on a consistent basis?

Sustained, lasting success… or… the flash-in-the-pan kind of success?

Have you ever wondered why?

You’re in for a surprise if you think it’s somehow dependent on being talented, coming from the right family, setting SMART goals, superior strategic thinking, having money, having a vast professional network, or anything else that can be had!

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